All work
LegalLocal SEO + Web Development
Law firm (name on request)
A law firm that was invisible in local search now ranks #1 for its priority local terms — turning Google into a steady source of qualified enquiries.
#1
Local rankings
TODO
Qualified enquiries
TODO
Timeframe
The challenge
The firm had little local visibility and relied almost entirely on referrals. When potential clients searched for their practice area locally, competitors appeared and the firm did not.
Our approach
- Rebuilt the site with a clear practice-area structure and strong trust signals
- Implemented LocalBusiness and Service schema with consistent NAP
- Ran a focused local SEO program: profile, citations, and location-intent content
- Tightened technical SEO and Core Web Vitals so the site was fast and crawlable
The outcome
The firm reached #1 local rankings for its priority terms and now receives qualified enquiries directly from search. (Full metrics to be added with the client’s confirmation.)